Jagdish Krishanlal Arora

Media Convergence and Digitization Jagdish Krishanlal Arora

How production, distribution, and exhibition of media are changing due to digitization. With the coming of the internet there has been tremendous development in distribution of news, digital marketing, document sharing, online education, email marketing and printing and distributing music and videos. This books explains everything required from a layman point of view and is also a text book for students, teachers, owners of big and small media companies as well as for CEO of all corporations, to implement digitization in their institutions. The book will also help government organisations and other type of non government institutions. It is a good asset for public libraries.