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Brands and Branding Stephen Brown
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Brands and Branding
Stephen Brown
A fun and humorous introductory book that helps readers to begin to make sense of brands - what they are, what they do, why and how - through theory made enjoyable by plenty of current examples.
296 pages
| Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
| Vrijgegeven | 31 augustus 2016 |
| ISBN13 | 9781473919525 |
| Uitgevers | SAGE Publications Ltd |
| Pagina's | 296 |
| Afmetingen | 170 × 243 × 16 mm · 528 g |
| Taal en grammatica | Engels |
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