Raymond J Arruda

The Silent Change Raymond J Arruda

Publisher Marketing: One of the most powerful musical impacts in the history of the music business has taken place. A music show was created bringing people together while breaking through racial barriers, music prejudice, ethnic prejudice, and most of all, the generation gap. It all began when a local street kid from Fox Point, Providence, changed everything. Ray Arruda, known in the music business as Jr. Ray, came up with a MC/disc jockey show mixing all types of music and helped pioneer one of the most valuable concepts of all time, a now multibillion-dollar business-the MC disc jockey entertainment show is a show now being used all over the world. In a time when music was only heard over mainstream air waves, broadcast systems and in the club scene, the cultural phenomenon of the wedding disc jockey's emergence was ever necessary. People needed an outlet to hear their own personal form of music coupled with a place to let their hair down and drop their guards. A time categorized by the need for freedom, people were able to truly be free in a platform for true expression. Local entertainers said it wouldn't work; people wouldn't accept record playing in place of live entertainment. Jr. Ray proved them wrong. Read and learn some of the most valuable show stopping techniques and formulas he originated in the business. Read true accounts of how the MC/DJ became the people's number one choice over live bands. Read and learn the art form of entertaining, directing, emceeing, hosting and improvisation as well as the autobiographical history of the DJ who perfected the craft of disc jockeying and what gave him his finesse, remarkable reputation, stage presence and uncanny ability with people in the business.