Vertel uw vrienden over dit artikel:
Product Innovation and Technology Strategy Robert G Cooper
Besteld in een afgelegen magazijn
Onze klanten zeggen:
Product Innovation and Technology Strategy
Robert G Cooper
Marc Notes: Includes bibliographical references and index. Contributor Bio: Cooper, Robert G Robert G. Cooper is a professor emeritus of marketing at McMaster University. Founder of the widely employed Stage-Gate product development process. Scott J. Edgett is co-founder and CEO of Stage-Gate International and the Product Development Institute. Contributor Bio: Edgett, Scott J Robert G. Cooper is a professor emeritus of marketing at McMaster University. Founder of the widely employed Stage-Gate product development process. Scott J. Edgett is co-founder and CEO of Stage-Gate International and the Product Development Institute.
| Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
| Vrijgegeven | 4 september 2009 |
| ISBN13 | 9781439252246 |
| Uitgevers | Booksurge Publishing |
| Pagina's | 260 |
| Afmetingen | 152 × 229 × 20 mm · 385 g |
Bekijk alles van Robert G Cooper