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Marketing Research: International Student Version David A. Aaker 11th edition
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Marketing Research: International Student Version
David A. Aaker
This book offers the best approach toward communicating the intricacies of marketing research and its usefulness to the marketing organization. This highly regarded text focuses on market intelligence, strategy, theory, and application and retains its coverage of the most advanced and current marketing research methodologies.
664 pages
| Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
| Vrijgegeven | 4 december 2012 |
| ISBN13 | 9781118321812 |
| Uitgevers | John Wiley & Sons Inc |
| Pagina's | 662 |
| Afmetingen | 204 × 254 × 24 mm · 1,42 kg |
| Taal en grammatica | Engels |
![Cover for David A. Aaker · From Fargo to the World of Brands: My Story So Far (Paperback Book) [Likely 1st edition] (2005)](https://imusic.b-cdn.net/images/item/original/952/9781587364952.jpg?david-a-aaker-2005-from-fargo-to-the-world-of-brands-my-story-so-far-paperback-book&class=scaled&v=1409920746)
