Vertel uw vrienden over dit artikel:
Customer Relationship Management: A Global Perspective Gerhard Raab
Heb je een profiel? Inloggen
Ontvang meldingen over nieuwe releases van Gerhard Raab
Onze klanten zeggen:
Voeg toe aan uw iMusic-verlanglijst
Ook verkrijgbaar als:
Customer Relationship Management: A Global Perspective
Gerhard Raab
Customer Relationship Management combines marketing and relationship theory with practical advice to enable students and practitioners to understand the philosophy and significance of CRM. The book illustrates how leading companies are using techniques such as customer orientation, retention, global relationship management and performance managemen
216 pages
| Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
| Vrijgegeven | 24 juni 2024 |
| ISBN13 | 9781032838021 |
| Uitgevers | Taylor & Francis Ltd |
| Pagina's | 214 |
| Afmetingen | 155 × 233 × 14 mm · 338 g |
| Taal en grammatica | Engels |
![Cover for Gerhard Raab · Marktpsychologie: Grundlagen und Anwendung (Paperback Book) [5. Auflage 2022 edition] (2022)](https://imusic.b-cdn.net/images/item/original/871/9783658376871.jpg?gerhard-raab-2022-marktpsychologie-grundlagen-und-anwendung-paperback-book&class=scaled&v=1694717282)
![Cover for Gerhard Raab · Methoden der Marketing-Forschung: Grundlagen und Praxisbeispiele (Paperback Book) [3., überarb. u. erw. Auflage 2018 edition] (2018)](https://imusic.b-cdn.net/images/item/original/805/9783658148805.jpg?gerhard-raab-2018-methoden-der-marketing-forschung-grundlagen-und-praxisbeispiele-paperback-book&class=scaled&v=1600284844)
![Cover for Gerhard Raab · Neuromarketing: Grundlagen - Erkenntnisse - Anwendungen (Paperback Book) [3. Auflage 2013 edition] (2013)](https://imusic.b-cdn.net/images/item/original/725/9783834925725.jpg?gerhard-raab-2013-neuromarketing-grundlagen-erkenntnisse-anwendungen-paperback-book&class=scaled&v=1408607372)
