Counterfeits, War Stories and Lessons Learned - Christopher T Macolini - Boeken - MIC Worldwide LLC - 9780578445731 - 28 januari 2019
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Counterfeits, War Stories and Lessons Learned

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As the international economy has grown and developed greater and greater interlocking relationships, the practices of counterfeiting and IP theft have likewise expanded, both in scale and sophistication. And despite major and persistent efforts by law enforcement agencies and private enterprises alike, these criminal practices remain major causes for concern for any company with a recognizable brand. In Counterfeits, War Stories and Lessons Learned, Christopher T. Macolini provides brand owners and investigators with a reliable roadmap for conducting professional operations against these threats. With over three decades of experience, Chris has compiled a vast knowledge of anticounterfeiting, IP-theft and investigative techniques to educate brand owners and investigators alike. Using a mix of practical advice and descriptions of his real-life professional experiences, he presents invaluable guidance to conduct successful campaigns against those who threaten the hard-won value of brand-name products and their owners.

Media Boeken     Paperback Book   (Boek met zachte kaft en gelijmde rug)
Vrijgegeven 28 januari 2019
ISBN13 9780578445731
Uitgevers MIC Worldwide LLC
Pagina's 156
Afmetingen 152 × 229 × 8 mm   ·   217 g
Taal en grammatica Engels