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Competitive Strategy For Dummies Richard Pettinger
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Competitive Strategy For Dummies
Richard Pettinger
Fundamental to management thinking and economic theory, Competitive Strategy offers a framework for understanding the underlying forces of competition in industry and business. This book explains the ideas, theories and principles of Competitive Strategy in simple, straightforward terms.
392 pages, Illustrations
| Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
| Vrijgegeven | 17 mei 2010 |
| ISBN13 | 9780470779309 |
| Uitgevers | John Wiley & Sons Inc |
| Pagina's | 392 |
| Afmetingen | 187 × 235 × 22 mm · 714 g |
| Taal en grammatica | Engels |
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