Vertel uw vrienden over dit artikel:
Social Marketing Lynne Eagle
Social Marketing
Lynne Eagle
This text explores the complexities involved in researching, planning and implementing effective social marketing programmes, using illustrative cases from both successful and unsuccessful real-world programmes.
368 pages, Illustrations
| Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
| Vrijgegeven | 18 december 2012 |
| ISBN13 | 9780273727224 |
| Uitgevers | Pearson Education Limited |
| Pagina's | 368 |
| Afmetingen | 188 × 246 × 19 mm · 626 g |
| Taal en grammatica | Engels |