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Paperback Book
1. Aufl. 2018 edition
Relevanz von Naming Rights fur d...
(2018)
Fabian Stichnoth
€ 56,49
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![Cover for Fabian Stichnoth · Relevanz von Naming Rights fur die identitatsbasierte Markenfuhrung: Eine Analyse der Okonomisierung von Naming Rights dargestellt an einem Beispiel aus dem Sportsponsoring - Innovatives Markenmanagement (Paperback Book) [1. Aufl. 2018 edition] (2018)](https://imusic.b-cdn.net/images/item/original/895/9783658222895.jpg?fabian-stichnoth-2018-relevanz-von-naming-rights-fur-die-identitatsbasierte-markenfuhrung-eine-analyse-der-okonomisierung-von-naming-rights-dargestellt-an-einem-beispiel-aus-dem-sportsponsoring-innovatives-markenmanagement-paperback-book&class=scaled&v=1624824500)