Collaboration with Potential Users for Discontinuous Innovation: Experimental Research on User Creativity - Martin Hewing - Boeken - Springer - 9783658037529 - 24 oktober 2013
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Collaboration with Potential Users for Discontinuous Innovation: Experimental Research on User Creativity 2014 edition

Martin Hewing

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Collaboration with Potential Users for Discontinuous Innovation: Experimental Research on User Creativity 2014 edition

Martin Hewing and co-author Katharina Hoelzle explore the potential that can arise through collaboration with potential users who are not yet users. Those users at the peripheries are perceived to contribute more novel information, by which they better reflect shifts in needs and behavior than current users at the center.


191 pages, 13 black & white illustrations, 15 black & white tables, biography

Media Boeken     Paperback Book   (Boek met zachte kaft en gelijmde rug)
Vrijgegeven 24 oktober 2013
ISBN13 9783658037529
Uitgevers Springer
Pagina's 173
Afmetingen 148 × 210 × 11 mm   ·   258 g
Taal en grammatica Engels