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Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution Third edition
Keith A. Quesenberry
Social Media Strategy: Marketing, Advertising, and Public Relations in the Consumer Revolution Third edition
Keith A. Quesenberry
Social Media Strategy: Marketing, Advertising and Public Relations in the Consumer Revolution, Third Edition is a blueprint for the practice of marketing communications, advertising and public relations in a digital world where the consumer has taken control.
492 pages, 32 Tables, unspecified; 58 Halftones, black and white; 27 Illustrations, black and white
Media | Boeken Hardcover Book (Boek met harde rug en kaft) |
Vrijgegeven | 12 augustus 2020 |
ISBN13 | 9781538138168 |
Uitgevers | Rowman & Littlefield |
Pagina's | 492 |
Afmetingen | 262 × 186 × 37 mm · 1,07 kg |
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