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Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Martin Lindstrom
Brandwashed: Tricks Companies Use to Manipulate Our Minds and Persuade Us to Buy
Martin Lindstrom
Discover the tricks, strategies and manipulations that businesses, advertisers and retailers across the world use to engineer human desire and compel consumers to open their wallets, with this insider's-view.
288 pages
Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
Vrijgegeven | 3 januari 2012 |
ISBN13 | 9780749465049 |
Uitgevers | Kogan Page Ltd |
Pagina's | 288 |
Afmetingen | 151 × 228 × 24 mm · 394 g |
Taal en grammatica | Engels |
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