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International Marketing Research 3e uitgave
Craig, C. Samuel (Leonard Stern School of Business, New York University, USA)
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International Marketing Research 3e uitgave
Craig, C. Samuel (Leonard Stern School of Business, New York University, USA)
The Third Edition of International Marketing Research is completely updated to reflect changes in both the structure and practice of international marketing research. Industry consolidation of research firms has accelerated as they strive to better serve global clients.
524 pages, Illustrations
| Media | Boeken Paperback Book (Boek met zachte kaft en gelijmde rug) |
| Vrijgegeven | 24 maart 2005 |
| ISBN13 | 9780470010952 |
| Uitgevers | John Wiley & Sons Inc |
| Pagina's | 528 |
| Afmetingen | 191 × 235 × 27 mm · 940 g |